When it was announced that John Galliano had been appointed artistic director of Maison Martin Margiela, two of fashion’s most respected, influential and inspirational names were joined. Superficially, the two designers couldn’t have been more different – Martin Margiela, who retired in 2009, was famously elusive; Galliano, notorious – but, on a more profound level, they shared a passionate belief in the need for fashion to innovate, and a joy in the freedom to create beautiful things.
Galliano’s debut ready-to-wear collection for the newly renamed Maison Margiela was a brilliant, bold and marginally unsettling study of character; a spectacular unison of his renowned theatrical flair tailored to the masterful modernism and understatement of the house. “I wanted it to look as if those girls had walked out onto the wrong runway,” he explained. In this brilliantly dynamic film by Craig McDean and Masha Vasyukova, exclusive to AnOther, Galliano’s girls come to life… in a fashion as bizarre as anyone could imagine.
written by Susannah Frankel for Another Mag.